A diamond without sparkle is a bit like a shark without teeth. Regardless of who is wearing the diamond, man or woman, a diamond is expected to sparkle. Sparkle is caused by the light working with the color of the diamond. The diamond cutters are well aware of how important light is and they cut the diamond to realize the most light within the diamond.The diamond cutters who are the least in the trade often try to create as many facets as they can on the diamond in order to get as much sparkle as possible from a fairly cheap stone. The consumers who do not know better get taken by what appears to be more sparkle. Warped diamonds are often used to create this illusion in an effort to pocket the money of an unsuspecting buyer. This means that the market place can be the province of the shyster as well as the professional. Great care has to be taken when considering sparkle.
When not being awed by the sparkle of a diamond, there are other things that must be considered before purchasing what appears to be a great diamond. There are so many places that will sell only “perfect” diamonds. Be very careful with the term “perfect” as it means different things to different people. Unless you know something about the lab that graded the diamond one should take the lab grading as a bird in the bush. If the lab is super well known with a reputation for truth, chances are the diamond is safe. Other labs are only interested in obtaining their money and will fudge a bit in accepting a stone as being a perfect diamond.
The FTC came out in the late 1960’s and addressed what it considered as a perfect diamond. According to the FTC, only a D Flawless could be called “Perfect”. Now a word change has taken place and diamonds have gone from “Perfect” to “an ideal cut diamond.” The FTC has not stepped in as of yet, but will probably within the next few years to return to the accepted definition of a perfect diamond. When purchasing a diamond, always ask about the class of cut a diamond is. There are hard and fast rules governing the cut. Remember that a perfect diamond will have the required sparkle about it.
Sparkle can lead one astray in the purchasing of a diamond. Too many people purchase diamonds based on what they can see in the showroom. It is easy to understand that jewelers can make any diamond look good in the display case. The right lighting can make every diamond sparkle and shine, but when one gets the diamond under different light conditions, the sparkle is all but gone.
The purchasing of diamonds on the internet can present certain problems for the buyer.
